The concept of the Internet of Things (IoT) has today become the mainstream of the IT industry owning to the growing alliance of wireless protocols and sensors, cost-effective processors, and a multitude of SMBs and large companies developing the required management and application software.

IoT basically defines the interconnectivity of all our devices and home appliances. Simply put, the main objective of it is to create ubiquitous applications that are connected to the lights, Televisions, door locks, air conditioning, and kitchen appliances concurrently, while also knowing inside out about peoples' habits, what they like, and what they don't like.

Let's try to connect the dots and dig deeper to figure out how the Internet of things and cloud hosting growth are interrelated to each other.

Speed of Evolution- Undoubtedly, the magnitude of the internet of things' market is gigantic. According to IDC, it is projected that the worldwide Internet of Things IoT market will grow by more than $5 trillion over the coming six years. The research firm also revealed that global IoT market would hit $7.1 trillion by 2020, as people across the globe - and predominantly in developed nations - develop an association for round-the-clock connectivity.

Developing Countries take the lead- Do you know that maximum of revenue generation through the internet of things actually comes from developed countries. Though, this percentage of revenue generation is estimated to dwindle marginally in the coming several years, the developed world will continue to be the key drivers of proliferation as countries that are slow at embracing cloud computing will soon gain momentum.

Rise in number of Start-up businesses- There are a comparatively small number of start-ups vying in the home-based internet of things marketplace currently, with Google and a few other major corporations possessing most of the bigger ones. The aforesaid report by the research firm also cogitates that many more start-ups will introduce and propose new devices, services and business strategies over the coming year - edefining, revolutionizing and swelling the market size further.

Smarter approach for Promotion and Marketing- Internet has already allowed targeted promotion to become more operative than ever, thereby enabling marketers place their advertisements to particularly explicit consumer groups based on numerous aspects, including demographics, psychographics and behavioral variables. The internet of things possibly will create a whole new publicity sector.

Hence, leverage the benefits of the latest in technology- the Internet of things and cloud computing to drive more operational efficiency and ROI.